Breitling is a brand of Switzerland watches and this is from the canton of jura. The company primarily produced certified chronometers that were for aviation use. Later on due to their excellent and cool looks, people started using Breitling watches as high end luxury watches. So the company decided to release watches for every day use and for people of all ages and classes. Often associated with flying, since 1936 when Willy Breitling, who was Leon's grandson, launched a chronometer for instrument panels in aircraft cockpits. The firm has a long association with a reputable firm named Boeing, Douglas and Lockheed.

The company introduced Navimeter in 1952, a super chronograph designed especially for pilots. Breitling introduced a chronograph named as Breitling GMT later in 1970. This was a chronograph having features like Tow hour hands that was one for 12 hour system and one for 24 hour system. After a year of this chronograph release the Breitling simultaneously showed time in all countries of the globe. A qualified pilot Ernest Schneider acquired the company in 1979. He used special care and concentration to preserve its tradition because company standards were gone too high due to the fine and very inspiring releases of watches. Aviators became the real fans for this brand. It was consisting of company's logo type capital letter "B" combined with a sea anchor and framed with eagle wings. And was the Aviator's favorite during First World War.

One of the company's most wanted watch named as Breitling-one watch has made the company name famous worldwide, this watch was a real sensation and full of style, the purpose was to provide the solution to pilots for a real problem faced by them, for the chronograph included with a fine calculator made it possible for the pilots to carry out with them all necessary and important calculations when they go to fly. This made the Navitimer a valuable on board instrument at that time, and also a valuable collectible today. But that does not mean Breitling develop watches just for pilots and aircraft industry. The company released watches for all people and all occasions and times. Due to their good looking styles and excellent craftsmanship, Breitling watches were chosen by the models.

Company describes the watches as wrist instruments for professionals. Taking great care and make sure that every timepiece they create reaches the maximum possible standards of reliability, easy handling with incomparable craftsmanship, as well as being superbly comfortable to wear.